From Model to Wellness Entrepreneur: The Story of Ekhos’ Saskia Topp

Wellness Entrepreneur

Saskia Topp is not your typical model. She is also a successful entrepreneur, a digital marketing expert, and a passionate advocate for health and wellness. She is the co-founder of Ekhos, a full-service marketing agency that specializes in helping fitness brands grow their online presence and reach their target audience.

Wellness Entrepreneur

How has Ekhos started?

Ekhos was born out of Saskia’s love for the world of health and wellness. She started her career as a model, working for brands like Nivea, Adidas, and L’Oréal. She also appeared in magazines, commercials, and music videos. But she always had a keen interest in fitness and nutrition and wanted to share her knowledge and experience with others.

She decided to pursue a degree in digital marketing and learned the skills and strategies to create effective online campaigns. She also became a certified personal trainer and started coaching clients on how to achieve their fitness goals. She realized that there was a gap in the market for a digital marketing agency that understood the needs and challenges of health and wellness brands.

She teamed up with her husband, who is also a digital marketer, and founded Ekhos in 2021. Ekhos is a data-driven, story-centric agency that offers services such as e-commerce, web design, brand identity, and digital marketing. Ekhos works with clients across the health and wellness spectrum, from training equipment makers to boutique fitness studios to CBD brands.

How does Ekhos work?

Ekhos prides itself on building authentic connections with clients, consumers, and potential buyers. Ekhos takes a hands-on approach to every project and provides personalized and tailored solutions. Ekhos also uses data and analytics to measure and optimize the performance of every campaign.

Ekhos follows a simple and transparent process when partnering with a new client. First, Ekhos sets up an introductory call to understand the brand’s existing strategy, goals, and challenges. Then, Ekhos sends a detailed proposal explaining how the brand can improve its omnichannel strategy and increase its conversions. Next, Ekhos onboards the client, collects any relevant digital assets, and discusses any new ones needed. Finally, Ekhos begins production and execution and delivers results.

Ekhos also maintains regular communication and feedback with the client and provides insights and recommendations based on the data and outcomes. Ekhos is flexible and adaptable and can adjust the strategy and tactics as needed.

How does Ekhos succeed?

Ekhos has a proven track record of delivering results for its clients. Some of its notable success stories include:

  • Power Plate: Ekhos helped the training equipment maker increase its online sales by 300% in six months by creating a new e-commerce website, optimizing its SEO and PPC campaigns, and launching a social media and email marketing strategy.
  • Vibez Fit: Ekhos helped the boutique fitness studio grow its membership by 150% in three months by designing a new website, implementing a lead generation and nurturing system, and running a referral and loyalty program.
  • Fourfive: Ekhos helped the CBD brand increase its revenue by 400% in one year by developing a new brand identity, creating a new e-commerce website, and managing its digital marketing campaigns across multiple channels.

How does Ekhos inspire?

Ekhos is not just a marketing agency; it is also a community of health and wellness enthusiasts. Ekhos shares its passion and expertise with its audience through its blog, podcast, and social media platforms. Ekhos also hosts events and workshops where it invites experts and influencers to share their insights and tips on topics such as fitness, nutrition, and wellness.

Ekhos is also committed to giving back to society and the environment. Ekhos supports various causes and charities, such as the Movember Foundation, the World Wildlife Fund, and the Ocean Cleanup. Ekhos also strives to be eco-friendly and sustainable by using renewable energy sources, recycling materials, and reducing waste.

Ekhos is an agency by and for self-starters who are driven by their passion and purpose. Ekhos is on a mission to help health and wellness brands win with a human approach to digital marketing.

Written by
Jennifer Dixon

Jennifer Dixon is a passionate and professional news writer with over 15 years of experience in the media industry. She has worked as a reporter, editor, and correspondent for various news agencies such as Reuters, CNN, and BBC. She has covered a wide range of topics, from politics and business to culture and entertainment. She has a keen eye for detail and a flair for storytelling. She is also an avid reader and learner, always curious about the world and its people. Jennifer holds a master's degree in journalism from Northwestern University and a bachelor's degree in English from Yale University. She is currently working as a freelance writer and consultant, helping clients with their news and content needs. In her spare time, she enjoys hiking, yoga, and photography.

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